Travel color palette
Travel Color Palette is a curated travel palette built for a adventure visual direction. Use it for itinerary builders, packing checklists, destination pages, and tour comparison tools where the page should invite exploration but still keep logistics easy to read. The palette combines Horizon blue (#0F4C81), Sunset orange (#F97316), Trail green (#10B981), Map yellow (#FDE68A), Cloud white (#F8FAFC). Recommended ratio: 53% Cloud white, 21% Horizon blue, 12% Sunset orange, 8% Trail green, 6% Map yellow. Best fit: itinerary builders, destination directories, packing lists, and local attraction guides. Use Sunset orange for conversion moments, not every badge, so booking actions remain obvious. Treat these colors as a production starting point: test text contrast, check interactive states, and adjust saturation around real photography, typography, and brand constraints before launch.
Navigation, headings, and trip anchors
Booking actions and destination highlights
Availability, route states, and outdoor cues
Tips, notes, and itinerary markers
Cards, forms, and readable guide pages
Recommended ratio: 53% Cloud white, 21% Horizon blue, 12% Sunset orange, 8% Trail green, 6% Map yellow.
Best fit: itinerary builders, destination directories, packing lists, and local attraction guides.
Use Sunset orange for conversion moments, not every badge, so booking actions remain obvious.