Fashion color palette
Fashion Color Palette is a curated fashion palette built for a minimal visual direction. Use it for lookbooks, outfit builders, product grids, editorial pages, and collection launches where the palette should support photography, type, and product texture rather than decorate every area. The palette combines Runway black (#111111), Lookbook ivory (#FFFDF7), Tailor taupe (#B7A99A), Slate stitch (#475569), Lipstick red (#B91C1C). Recommended ratio: 58% Lookbook ivory, 24% Runway black, 9% Tailor taupe, 6% Slate stitch, 3% Lipstick red. Best fit: fashion stores, capsule wardrobes, outfit planners, lookbooks, and collection pages. Use Lipstick red only for sale, editorial emphasis, or active selection so the layout stays minimal. Treat these colors as a production starting point: test text contrast, check interactive states, and adjust saturation around real photography, typography, and brand constraints before launch.
Typography, nav, and editorial anchors
Backgrounds and product cards
Secondary panels and neutral accents
Metadata and secondary copy
Sale flags and selected accents
Recommended ratio: 58% Lookbook ivory, 24% Runway black, 9% Tailor taupe, 6% Slate stitch, 3% Lipstick red.
Best fit: fashion stores, capsule wardrobes, outfit planners, lookbooks, and collection pages.
Use Lipstick red only for sale, editorial emphasis, or active selection so the layout stays minimal.